000			04996cam a22005298i 4500
001			9781003017134
003			FlBoTFG
005			20210906121113.0
006			m o d
007			cr |||||||||||
008			210128s2021 enk ob 000 0 eng
040			_aOCoLC-P _beng _erda _cOCoLC-P
020			_a9781003017134 _q(ebook)
020			_a1003017134
020			_a9781000408201 _q(electronic bk. : EPUB)
020			_a1000408205 _q(electronic bk. : EPUB)
020			_a9781000408188 _q(electronic bk. : PDF)
020			_a1000408183 _q(electronic bk. : PDF)
020			_z9780367861353 _q(hardback)
020			_z0367861356
035			_a(OCoLC)1237652126
035			_a(OCoLC-P)1237652126
050	0	0	_aHQ1667
072		7	_aPOL _x000000 _2bisacsh
072		7	_aJP _2bicssc
082	0	0	_a305.40948 _223
100	1		_aEnloe, Cynthia H., _d1938- _eauthor. _919327
245	1	0	_aGender equality and nation branding in the Nordic region / _cedited by Eirinn Larsen, Sigrun Marie Moss and Inger Skjelsbæk.
264		1	_aAbingdon, Oxon ; _aNew York, NY : _bRoutledge, _c2021.
300			_a1 online resource.
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
490	0		_aRoutledge studies in gender and global politics
505	0		_aNotes on contributors -- Foreword / Cynthia Enloe -- Introduction / Eirinn Larsen, Sigrun Marie Moss and Inger Skjelsbæk -- 'The gender-progressive Nordics' : a matter of history / Eirinn Larsen -- Variations on shared themes : branding the Nordics as gender-equal / Katarzyna Jezierska and Ann Towns -- Applying the brand or not? challenges of Nordicity and gender equality in Scandinavian diplomacy / Sigrun Marie Moss -- Keeping Sweden on top : rape and legal innovation as nation-branding / May-Len Skilbrei -- Trouble in paradise? Icelandic gender-equality imaginaries, national rebranding and international reification / Irma Erlingsdóttir -- Protecting the brand? the hesitant incorporation of gender equality in the peace nation / Inger Skjelsbæk and Torunn L. Tryggestad -- A useful tool? images of the Nordics in Swiss quota debates / Stéphanie Ginalski -- Silenced at the border : Norwegian gender-equality policies in national branding / Cathrine Holst and Mari Teigen -- Not so exceptional after all? Nordic gender equality and controversies linked to the convention on the elimination of all forms of discrimination against women / Anne Hellum -- Creating gender exceptionalism : the role of global indexes / Tori Loven Kirkebø, Malcolm Langford and Haldor Byrkjeflot -- Afterword : gendering the brand? / Halvard Leira.
520			_a"This book explores how gender equality, a central part of the Nordic imaginary, is used in the political communication of Nordic states. The analyses presented move beyond conventional images and discourses of Nordic gender- and women-friendliness by critically investigating how and to what extent gender equality serves nation-branding in the Nordic region. Nation-branding is an unescapable part of globalisation, which is a market-oriented process dominated by the West and predicated on the creation of winners and losers. Hence, efforts to strengthen the national brand or reputation of specific Nordic countries with the aid of gender equality as a political and symbolic value inevitably help to reinforce already established global hierarchies where the Nordics play the role of moral superpower. This book comprises scholars from various fields of specialisation, and provides evidence and understanding for the growing interaction between gender-equality policies and nation-branding in all five Nordic countries. It does so by exploring a variety of policy fields and issues including women's rights, foreign policy, rape and legislation, female quotas and business policies, in addition to the index industry. The rise of the global indexes has reproduced forceful images of the Nordic countries as frontrunners of gender equality, which indeed help the Nordic countries to further position themselves as 'best at being good'. This book will be of great interest to students and scholars of Nordic gender equality in political science, sociology, law, criminology, political psychology and history, as well as those interested in nation branding, Nordic studies and exceptionalism"-- _cProvided by publisher.
588			_aOCLC-licensed vendor bibliographic record.
650		0	_aWomen _zScandinavia _xSocial conditions. _919328
650		0	_aPlace marketing _zScandinavia. _919329
650		7	_aPOLITICAL SCIENCE / General _2bisacsh
700	1		_aLarsen, Eirinn, _eeditor. _919332
700	1		_aMoss, Sigrun Marie, _eeditor. _919333
700	1		_aSkjelsbæk, Inger, _eeditor. _924153
856	4	0	_3Taylor & Francis _uhttps://www.taylorfrancis.com/books/9781003017134
856	4	2	_3OCLC metadata license agreement _uhttp://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
942			_cEBK
999			_c3700 _d3700