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Management, marketing and promotion of library services based on statistics, analyses and evaluation / edited by Trine Kolderup Flaten. - 462 pages : il ; 22 cm. - IFLA publications, 120/121 0344-6891 ; . - IFLA publications ; 120/121. .

"In connection with the World Library and Information Congress in Oslo Norway, from 14th-18th of August, IFLA's Management & Marketing Section arranged a satellite meeting in Bergen City, Norway, from Tuesday 9th to Thursday 11th of August"--P.9. Copyright by International Federation of Library Associations and Institutions, The Hague, The Netherlands.

Includes bibliographical references.


Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2009.
Available via World Wide Web.
Access may be limited to NetLibrary affiliated libraries.


Articles in English or French.

ISBN: 9783598440229 (electronic bk.) 3598440227 (electronic bk.)

Subjects--Topical Terms:
Libraries--Marketing--Congresses.
Public relations--Information services--Congresses.
Libraries--Public relations--Congresses.
Advertising--Information services--Congresses.
Libraries--Planning--Congresses.
Strategic planning--Congresses.
Library administration--Congresses.
Library statistics--Congresses.
Bibliotecas--Mercadotecnia.
Relaciones pâublicas--Servicios de informaciâon.
Relaciones pâublicas--Bibliotecas.
Publicidad--Servicios de informaciâon.
Bibliotheekdiensten.
Management.
Public relations.

Index Terms--Genre/Form:
Electronic books.

Dewey Class. No.: 025.107

National Agricultural Library Call No.: Z716.3 / .M36 2006