Personal selling and salesmanship /

Chowdhury, Joy,

Personal selling and salesmanship / Joy Chowdhury. - First edition. - 106 pages : illustrations ; 24 cm.

Includes references.

$a A practical guide to personal selling and salesmanship, discussing techniques, customer interaction, persuasion, and the psychology of selling. Suitable for students and professionals in business and marketing fields.


9789355401915


Selling.
Sales personnel.
Sales management.

658.85 / C.J.P