Understanding Strategic Analysis : a simple guide to choosing, developing and implementing business strategy /

Elsworth, Tom,

Understanding Strategic Analysis : a simple guide to choosing, developing and implementing business strategy / Tom Elsworth. - 150 pages ; 23 cm.

Includes instructor manual, PowerPoint slides, and test bank.

A clear and practical guide to organisational strategic analysis, this book walks readers through strategy development, selection, and execution. It combines structured chapter formats with mini-cases, reflective questions, and a comprehensive worked example, and includes supplementary instructor resources.


9781032385112


Strategic management.
Business planning.
Decision making in management.

658.4 / E.T.U