Management, marketing and promotion of library services based on statistics, analyses and evaluation / edited by Trine Kolderup Flaten.
Material type:
TextLanguage: English, French Series: IFLA publications ; 120/121.Publisher: Mèunchen : Saur, 2006Description: 462 pages : il ; 22 cmContent type: - text
- computer
- online resource
- 9783598440229 (electronic bk.)
- 3598440227 (electronic bk.)
- Libraries -- Marketing -- Congresses
- Public relations -- Information services -- Congresses
- Libraries -- Public relations -- Congresses
- Advertising -- Information services -- Congresses
- Libraries -- Planning -- Congresses
- Strategic planning -- Congresses
- Library administration -- Congresses
- Library statistics -- Congresses
- Bibliotecas -- Mercadotecnia
- Relaciones pâublicas -- Servicios de informaciâon
- Relaciones pâublicas -- Bibliotecas
- Publicidad -- Servicios de informaciâon
- Bibliotheekdiensten
- Management
- Public relations
- 025.107 22
Articles in English or French.
"In connection with the World Library and Information Congress in Oslo Norway, from 14th-18th of August, IFLA's Management & Marketing Section arranged a satellite meeting in Bergen City, Norway, from Tuesday 9th to Thursday 11th of August"--P.9.
Copyright by International Federation of Library Associations and Institutions, The Hague, The Netherlands.
Includes bibliographical references.
Electronic reproduction. Boulder, Colo. : NetLibrary, 2009. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.
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