Advertisement in Print Media /
Kaptan, Sanjay,
Advertisement in Print Media / Sanjay Kaptan , Akhilesh Acharya. - 213 pages : illustrations ; 23 cm.
Comprehensive guide exploring the role and strategies of print media advertising, including layout, design, and effectiveness in reaching target audiences—suitable for students and professionals in media studies and advertising.
9789392262388
Advertising in newspapers.
Advertising in periodicals.
Print advertising.
K.S.A / 659.2
Advertisement in Print Media / Sanjay Kaptan , Akhilesh Acharya. - 213 pages : illustrations ; 23 cm.
Comprehensive guide exploring the role and strategies of print media advertising, including layout, design, and effectiveness in reaching target audiences—suitable for students and professionals in media studies and advertising.
9789392262388
Advertising in newspapers.
Advertising in periodicals.
Print advertising.
K.S.A / 659.2